Colon Cleansing Kit | Colon Detox

Detox diets echo everyone’s dream — a cellulite-free body, glowing skin, fast weight-loss and energy-levels never experienced before. And, of course, there are reed thin celebrities like Gwyneth Paltrow and curvaceous Beyonce Knowles who swear by diet regimes that “flush out dreadful toxins from the body” and gain an enviable figure in the bargain. (Knowles attributes hers to her water-cayenne pepper-maple syrup diet called Master Cleanse — the most-searched recipe on Google in 2007 according to the Los Angeles Times).

While spas, gyms and some weight-loss clinics cannot stop raving about detox programmes like Fruit Flush (only fruit diet) and sometimes even an only-water diet, most nutritionists and specialists have their eyebrows raised at their principles and benefits.

Lack of medical research and studies to show whether our bodies really benefit from a detox diet, says Dr Alpana Shukla, consultant endocrinologist at Bombay Hospital, is reason enough to rubbish all tall claims. She maintains the term, ‘detox’, itself, is trite — not to mention inappropriate. “Detox diets are sold under the pretext of strengthening your system from pollution, stress and the processed food and alcohol. But the real reason why people turn to them is for instant weight-loss. As for actual detoxification, healthy kidneys, liver, lungs and skin do an excellent job of it anyway. If you eat healthy, you will never need this drastic quick-fix.” In most cases, adds Dr Shukla, the lost weight is regained in no time - and worse, with added kilos.

Beautification is big business these days. Anti-aging, detoxifying and cleansing being some of the top buzz words in an industry that is booming with new trends and treatments.

NBC 30’s Lauren Petty takes a look at the latest techniques out there that take beauty to the extreme. Demi Moore recently announced on David Letterman that she uses leeches as part of her beauty regimen.

“Just a week ago I was in Austria doing a cleanse and part of the treatment of leech therapy,” she said on the show. “You watch it swell up and get fatter and fatter and then when it’s super drunk on your blood, it sort of rolls over like it’s stumbling out of the bar.”

Moore said leeches detoxify her blood, beautifying from the inside out.So what do blood experts say about Moore’s unusual regimen?

Dr. Biree Andemariam, a UConn hematologist, said, “I was quite surprised. I was flabbergasted that she would go that far to undergo such what sounds like such a primitive treatment.”

Leeches were long used for blood-letting in medicine, but not anymore.

Andemariam said Moore may be stunning, but Andemariam doesn’t see the beauty perk from the painful process.

“There’s no scientific evidence that the utilization of leeches will improve one’s health or one’s look,” he said.At the Spa At Norwich Inn, they offer another unusual treatment, in the form of a caviar facial.

Betty Loiacono, the spa director, said, “It sounds like luxury and it’s really very funny because it is basic nature taking place right in our treatment room.”

But we’re not talking fish eggs on your face — it’s caviar extract.”It’s very highly nourishing, it’s very replenishing,” Loiacono said. “It goes into the skin and body receives it really well so it begins to fight the signs of aging.”

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